The launch of Industrial MarCom Blog

I launched Industrial MarCom Blog to share my thoughts and opinions on industrial and B2B marketing communications. I also hope to help other marketing professionals, especially those who are responsible for generating high-quality leads for industrial products and engineering services. Here you will find not only my views but also access to third-party case studies, white papers and best practices for lead generation, qualifying and nurturing those leads until they are sales-ready. I encourage you to share your thoughts and be a part of this exciting community of marcom professionals.

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