Industrial Marketing Company Celebrates 25 Years in Business

April 2012 marks a milestone for my industrial marketing company Tiecas, Inc. We are celebrating 25 years in business! It has been an incredible journey so far. Come along with me as I take a trip down memory lane…

I remember registering my DBA as “Tiecas Type & Graphics” on April 14, 1987 with the Harris County Clerk’s Office in Houston, Texas. I had read an article in Inc. Magazine about a coming revolution called “desktop publishing.” That was the impetus for me to quit my management job with an oil country tubular goods (OCTG) manufacturer and take the plunge into starting my own business.

I owe a big debt of gratitude to the late, great Steve Jobs and his innovative products. I could not have launched my company without the Apple Macintosh Plus, Apple LaserWriter Plus with a PostScript interpreter from Adobe and PageMaker from Aldus Corp.

Read more

5 Most Popular Industrial Marketing Blog Posts from 2010

We’re almost at the end of the year and you made it. Congratulations!

2010 has been another tough year for the industrial sector but I’m encouraged by all the good news that I’ve heard throughout the year about a modest rebound in U.S. manufacturing.

This is the time of the year when most of us tend to reflect upon the year that is coming to an end and look forward to the coming year with renewed hope.

December is also a popular time for bands and musicians to release their “Best of” compilations, bloggers like to summarize their best posts and publishers publish their own “Top XX” lists.

In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. I’ve compiled these based on a combination of the traffic, time spent on the page etc. from my Google Analytics, the number of inbound links received, retweets and other social sharing.

I hope you’ll get some value and practical help from reading or rereading these articles.

Read more

Seva Cafe: Love All, Serve All

Seva Cafe in Ahmedabad, India is redefining the idea of a fine dining experience. Operated on the principle of a “gift economy,” this restaurant serves food at no charge. Diners enjoy meals that have been paid for by those who came before them. And what patrons contribute is a matter entirely up to them. “You pay from your heart,” explains one of the many volunteers who cook, clean and serve at the restaurant. “The idea is to promote the idea of giving.”